Those Florida Guys Are Redefining BBQ Etiquette—One Rub at a Time

Aug 14, 2025 | Business

In the world of backyard smoke and sizzle, a quiet revolution is happening—and it smells incredible. Those Florida Guys (TFG), a homegrown flavor force known for their unapologetically bold seasonings, are putting their stamp on not just what you grill, but how you host.

Forget the “throw meat on fire and hope for the best” approach. In Florida, a BBQ is a delicate ecosystem, and TFG believes it’s time to preserve the balance with equal parts flavor, hospitality, and humor.

If You’re Hosting: Lead with the Spatula, Not an Iron Fist

The TFG playbook starts with variety: ribs, burgers, sausages, chicken thighs, even brisket for the brave—or smoked chuck roast for those who want to flex their pitmaster muscles. Every cut, of course, deserves a healthy dusting of Those Florida Guys rubs, from the smoky bite of Gulf BBQ to the heat-meets-sweet magic of Sunburn.

On the side? Potato salad is non-negotiable, grilled corn earns bonus points, and salad is purely decorative (keep it well away from the meat to avoid family drama). Drinks range from beer cold enough to frost the bottle, to an SPF 7 Bloody Breeze with a rim kissed in SPF 7 rub, and—because this is Florida—sweet tea that could double as dessert.

And the dress code? Think summer casual with a wink: jorts for the bold, Hawaiian shirts for the stylish, and flip-flops unless you’re dodging rogue skewers.

If You’re a Guest: Respect the Pit

TFG’s rules for attendees are simple: bring sides that hold their own (potato salad, baked beans with bacon, key lime pie) and leave the kale salad at home where it belongs. BYOB doesn’t mean “one lonely bottle”—it means six for the crew and a bonus for the host. And yes, you can impress with a batch cocktail rimmed in Apple Smack or Cherry Kiss.

As for behavior, offer to help but don’t challenge the grill master—there’s only room for one Pit Boss. Smile through the heat, the bugs, and Uncle Ed’s third plate. Compliment the food liberally; “smoky” works for overdone, “sushi-style” works for underdone.

The Cast of Every Florida BBQ

The Grill Sergeant guarding the lid. The Sideshow Bartender experimenting with every pour. Publix Pete with his trusty grocery bags. The Hot Sauce Hero pushing “Da Butt Bomb” (don’t). It’s all part of the charm.

The Verdict: TFG’s BBQ etiquette boils down to this—bring flavor, bring fun, and for the love of brisket, don’t wear white. And if you really want to leave a mark, slip a little Those Florida Guys seasoning on your dish and proudly tell everyone, “It’s a Florida thing.”

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